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Progressive Policy Institute

The Progressive Policy Institute (PPI) is a Washington, DC-based think tank. Their mission is to generate radically pragmatic ideas for governing that can help elected leaders restore confidence in liberal democracy at home and abroad.

PPI’s website felt outdated and lacked essential functionality for effective content discovery. Broken filtering features made it difficult for users to locate key information, while editors had to duplicate efforts to keep content organized. Additionally, maintaining updates for crucial sections was challenging, and frequent loading issues undermined both user experience and search engine performance. As a rapidly expanding organization, PPI needed a new website to maximize their impact online.

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What we did:

Progressive Policy Institute website design detail

Our first step was to re-map PPI’s pages, content, and categories to reduce overlap and create clearly defined sections. By organizing content into distinct buckets, we ensured that each piece of information had a designated place, while also enabling content to be tagged across multiple page types. This approach allows users to locate relevant information more easily, regardless of which page they start on.

To enhance usability and engagement, we added interactive maps to showcase PPI’s international expansion and created dedicated landing pages where visitors can easily access information and events specific to each office. The design was modernized to reflect PPI’s evolving brand, and updating the site, including tagging, is now simple and straightforward for the team, ensuring that the website remains current and accessible.

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Amazon Conservation Association

Amazon Conservation is dedicated to protecting the Amazon by uniting science, innovation, and people. Their focus is three-pronged: protecting wild places, empowering local people, and putting technology to work.

National Foreign Trade Council

The National Foreign Trade Council (NFTC) is the premier association for leadership, expertise, and influence on international tax and trade policy issues.

Andrew W. Marshall Foundation

The Andrew W. Marshall Foundation is committed to finding and fostering people from various backgrounds and disciplines who want to actively engage in discussions about U.S. national security.

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